Privacy Watchdog Ensures Fast Retailing Brands Adhere to Digital Advertising Privacy Best Practices

Source: The Manila times
Published on: 2026-10-20 15:25

BBB National Programs' Digital Advertising Accountability Program (DAAP) has worked with Fast Retailing Co., Ltd. and four of its brands to bring their websites and mobile applications into compliance with the Digital Advertising Alliance's (DAA) Self-Regulatory Principles for online interest-based advertising (IBA). McLean, VA, Oct. 20, 2026 (GLOBE NEWSWIRE) -- BBB National Programs' Digital Advertising Accountability Program (DAAP) has worked with Fast Retailing Co., Ltd. and four of its brands to bring their websites and mobile applications into compliance with the Digital Advertising Alliance's (DAA) Self-Regulatory Principles for online interest-based advertising (IBA). Fast Retailing Co., Ltd. is a global apparel retailer that operates UNIQLO, G.U. CO. LTD. (GU), Theory, and Helmut Lang. As part of its routine monitoring, DAAP reviewed the online properties of UNIQLO and GU and ...

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