How your AI agent may level the playing field against companies

Source: The Business Times
Published on: 2026-10-15 02:21

AGENTIFICATION. Remember the word. It describes the moment artificial intelligence stopped merely answering our questions and started acting on our behalf - negotiating, cancelling, buying, replacing workers. On the consumer side, that shift is already in people's pockets. On the corporate side, it shows up in firms' payrolls. Together, these two forces are converging on economies from opposite directions, and the collision will determine who captures the value AI creates: households or firms. Consumers can now have their personal digital assistants in the form of Muse, an app recently released by Meta, which you can get on your phone. It can trawl the internet for you, negotiate deals, complete transactions and even make phone calls on your behalf - and it is free. xAI has released its own personal digital tool called Grok Bot, ChatGPT offers something similar in its "agent mode" and...

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