Adstra and Evorra Partner to Deliver Independent, Privacy-First Data Infrastructure for Advertisers
Source: The Manila times
Published on: 2026-07-16 13:30
Partnership gives brands greater transparency and control over their data strategy, enabling composable, ID-agnostic audience creation and unlocking more value from first-party data NEW YORK, July 16, 2026 (GLOBE NEWSWIRE) -- As the advertising industry grapples with the implications of consolidation among the largest identity and data providers, Adstra, a leader in composable identity solutions, and Evorra, an audience intelligence platform, today announced a partnership that gives brands an independent alternative: transparent, privacy-first data infrastructure built for advertiser control. The partnership makes Adstra's privacy-compliant identity data directly available within Evorra's Marketplace and Audience Builder, giving media buyers immediate access to high-quality identity resolution without added engineering effort, integration delays, or vendor lock-in. Together, Adstra and...
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