Inuvo and FreeWheel Announce Integration to Advance IntentKey's Programmatic Decisioning
Source: The Manila times
Published on: 2026-04-15 20:23
IntentKey AI Powers Real‑Time, Impression‑Level Decisions Through FreeWheel Buyer Cloud Bidding LITTLE ROCK, Ark., April 15, 2026 (GLOBE NEWSWIRE) -- Inuvo, Inc. (NYSE American: INUV), a leading provider of artificial intelligence advertising technology solutions, today announced an integration with FreeWheel, a global technology platform for the advertising industry, to enhance programmatic media buying through proprietary artificial intelligence. FreeWheel's customizable demand-side platform, Buyer Cloud, has a flexible API platform structure that gives buyers direct control over bidding logic, data inputs, and optimization, strategies-enabling the deployment of fully customized programmatic infrastructure. Through this integration, IntentKey's AI-driven models of consumer intent are embedded directly into the bidding process, allowing advertisers to make real-time decisions on each...
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