Minor Hotels builds global data and AI platform with tech partners | Nasi Lemak Tech
Source: Nasi Lemak Tech
Published on: 2026-04-10 07:36
Minor Hotels announced plans to build a major global data and AI platform by partnering with Google Cloud, Salesforce, OneTrust, and Deloitte. Through this technology investment, it supports the group's digital transformation, aiming to lead the hospitality sector in using data and AI for personalized guest experiences across its 640+ properties. The core of the new system is a single digital platform connecting global guest data, marketing, and service operations. This structure allows the group to recognize guests consistently across different brands and destinations, personalizing offers while embedding privacy and governance from the start. The platform, set for full deployment by 2026, is designed independently of any existing systems, allowing it to incorporate the latest AI capabilities, including generative AI and intelligent agents. The platform will utilize Google Cloud's AI-...
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