Singapore mid-market firms lose 23% of AI budgets to complexity
Source: Singapore Business Review
Published on: 2026-06-18 23:49
Freshworks said many companies are still stuck in pilots despite plans to raise AI spending. Singapore's mid-market companies lose 23% of their AI budgets to complexity before seeing returns, according to Freshworks. The finding is below the global average of 25% for mid-market AI spend, based on Freshworks' Global Cost of Complexity Report: The Mid-Market AI Complexity Trap. Nearly 92% of Singapore mid-market IT leaders plan to increase AI investment over the next 12 to 24 months, but only 20% have integrated AI across core business operations. Another 28% remain stuck in pilot stages, highlighting a gap between AI investment and full-scale deployment. Freshworks said mid-market AI programmes are stalling because executive expectations for returns are often shorter than actual deployment timelines. Around 73% of mid-market executives in Singapore expect AI investments to show retu...
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